{"id":19476,"date":"2026-04-13T09:00:00","date_gmt":"2026-04-13T12:00:00","guid":{"rendered":"https:\/\/aceroyroca.com\/?p=19476"},"modified":"2026-04-15T07:21:25","modified_gmt":"2026-04-15T07:21:25","slug":"comerciantes-unidos-proveedores-mineria-san-juan","status":"publish","type":"post","link":"https:\/\/idealistic-platinum-hummingbird.187-127-10-185.cpanel.site\/index.php\/2026\/04\/13\/comerciantes-unidos-proveedores-mineria-san-juan\/","title":{"rendered":"El comercio sanjuanino apunta a ser proveedor minero"},"content":{"rendered":"\n

La C\u00e1mara de Comerciantes Unidos impulsa una transformaci\u00f3n t\u00e9cnica y financiera para que el mostrador tradicional se convierta en el socio estrat\u00e9gico de la industria. Datos clave sobre inversi\u00f3n, empleo y la urgencia de la escala.<\/strong><\/p>\n\n\n\n

\"comercios
Los comercios de la provincia de San Juan apuntan a unirse al boom minero de la provincia y aspiran a ser proveedores. <\/em><\/strong><\/figcaption><\/figure>\n\n\n\n
\n

LO ESENCIAL EN 10 SEGUNDOS<\/em><\/strong><\/h2>\n\n\n\n

La C\u00e1mara de Comerciantes Unidos de San Juan, liderada por Ariel Quiroga, ejecuta un plan de articulaci\u00f3n con los Ministerios de Miner\u00eda y Producci\u00f3n. Buscan integrar al 30% del comercio local a la cadena minera mediante certificaciones ISO, cumplimiento del 51% de capital provincial y nuevas l\u00edneas de financiamiento.<\/strong><\/em><\/p>\n<\/div>\n\n\n\n

La articulaci\u00f3n institucional como punto de partida<\/strong><\/h2>\n\n\n\n

El escenario minero de San Juan<\/strong> atraviesa un cambio de paradigma donde la \u00abventa de cercan\u00eda\u00bb ya no es suficiente. Seg\u00fan Marcelo Ariel Quiroga<\/strong>, el enfoque actual de la C\u00e1mara de Comerciantes Unidos<\/a><\/strong> no es solo gremial, sino de articulaci\u00f3n institucional profunda. El trabajo conjunto con el Ministerio de Miner\u00eda<\/strong> <\/a>y el de Producci\u00f3n<\/strong> busca derribar la barrera que hist\u00f3ricamente separ\u00f3 al comerciante de a pie de las grandes operadoras.<\/p>\n\n\n\n

Esta integraci\u00f3n no es opcional: es una respuesta estrat\u00e9gica a la necesidad de que la renta minera circule y se quede en las calles de la provincia. La C\u00e1mara entiende que para que el \u00abderrame\u00bb sea real, debe haber una estructura que sostenga la demanda de los proyectos de exploraci\u00f3n y explotaci\u00f3n que hoy marcan el pulso econ\u00f3mico regional.<\/p>\n\n\n\n

Requisitos t\u00e9cnicos: los pasos para entrar al Registro de Proveedores<\/strong><\/h2>\n\n\n\n

Para que un comercio pase de la venta minorista a ser un eslab\u00f3n de la industria, Quiroga es tajante en los requisitos t\u00e9cnicos. No se trata solo de voluntad, sino de una adecuaci\u00f3n legal y operativa estricta.<\/p>\n\n\n\n

<\/p>\n\n\n\n

\"Ariel<\/figure>
\n

En primer lugar, aparece el REPROMIN (Registro Obligatorio de Proveedores Locales). Sin esto, no hay acceso a las compulsa de precios, advierte el referente. A esto se suma un factor de protecci\u00f3n local determinante: la acreditaci\u00f3n de arraigo local, que exige que al menos el 51% del capital social pertenezca a personas domiciliadas en la provincia\u00bb.<\/em><\/strong><\/p>\n\n\n\n

Marcelo Ariel Quiroga presidente de la C\u00e1mara de Comerciantes Unidos de San Juan<\/strong><\/p>\n<\/div><\/div>\n\n\n\n

<\/p>\n\n\n\n

El salto de calidad llega con las Certificaciones ISO<\/a>. Las mineras operan bajo est\u00e1ndares internacionales que el comercio debe adoptar en sus procesos de almacenamiento y log\u00edstica. Finalmente, la escalabilidad se presenta como el gran examen: el comerciante debe evaluar si su stock puede responder a pedidos de gran escala o si requiere un respaldo financiero previo para abastecerse y cumplir con los contratos.<\/strong><\/p>\n\n\n\n

\"Certificaciones
La estandarizaci\u00f3n de procesos y el almacenamiento bajo normas internacionales son requisitos excluyentes. Imagen ilustrativa de Acero y Roca.<\/em><\/strong><\/figcaption><\/figure>\n\n\n\n

M\u00e9tricas de impacto: \u00bfCu\u00e1nto puede crecer el comercio?<\/strong><\/h2>\n\n\n\n

Los n\u00fameros que maneja la C\u00e1mara permiten auditar el \u00e9xito de esta iniciativa. Se estima que entre un 25% y un 30% de los comercios sanjuaninos, especialmente en rubros como ferreter\u00eda, indumentaria de trabajo, seguridad, alimentaci\u00f3n y limpieza, tienen el potencial para sumarse de manera inmediata.<\/strong><\/p>\n\n\n\n

El beneficio no es solo participar, sino crecer. Las proyecciones indican un incremento sostenido de entre el 15% y el 25% anual en el volumen de facturaci\u00f3n para aquellos que logren insertarse<\/strong>. Este flujo est\u00e1 impulsado por la demanda ininterrumpida de insumos para campamentos y operaciones de campo, lo que garantiza una estabilidad que el consumo minorista dom\u00e9stico, muchas veces vol\u00e1til, no puede ofrecer.<\/p>\n\n\n\n

Financiamiento: el desaf\u00edo de sostener los plazos de la industria<\/strong><\/h2>\n\n\n\n

A pesar del optimismo, persisten desaf\u00edos estructurales. El principal es el financiamiento<\/strong>. \u00abHist\u00f3ricamente, el comercio sanjuanino ha tenido dificultades para financiar los largos plazos de pago de las grandes mineras<\/em>\u00ab, explica Ariel Quiroga. Ante esto, se est\u00e1n gestionando l\u00edneas de cr\u00e9dito espec\u00edficas para capital de trabajo, permitiendo que el proveedor local no se \u00abdesinfle\u00bb mientras espera los ciclos de pago de la industria.<\/strong><\/p>\n\n\n\n

Otro objetivo central es democratizar el acceso a las licitaciones<\/strong>. El plan es romper la barrera del \u00abproveedor exclusivo\u00bb que suelen ostentar grandes empresas nacionales, otorgando visibilidad y oportunidad a las PYMES locales<\/a><\/strong> que tienen la capacidad t\u00e9cnica pero carec\u00edan del canal de entrada.<\/p>\n\n\n\n

Efecto multiplicador y la apuesta por el territorio<\/strong><\/h2>\n\n\n\n

La integraci\u00f3n minera trasciende la cuenta bancaria del due\u00f1o del comercio; genera un efecto multiplicador<\/strong>. Esto se traduce en empleo indirecto<\/strong>, obligando a las plantillas locales a ampliarse en \u00e1reas de log\u00edstica y administraci\u00f3n.<\/p>\n\n\n\n

Adem\u00e1s, fortalece el consumo interno<\/strong>. \u00abAl quedar la renta minera en manos de comerciantes locales, ese dinero se reinvierte en la provincia<\/em>\u00ab, afirma Ariel. Este c\u00edrculo virtuoso impacta en la construcci\u00f3n, los servicios y otros comercios menores<\/strong>, elevando el est\u00e1ndar de formalidad laboral y fiscal de toda la cadena de valor<\/a> local.<\/p>\n\n\n\n

Valle F\u00e9rtil: la expansi\u00f3n territorial de la C\u00e1mara<\/strong><\/h3>\n\n\n\n

La visi\u00f3n de la C\u00e1mara no se queda en los l\u00edmites de la Capital. Este pr\u00f3ximo mi\u00e9rcoles, la instituci\u00f3n desembarcar\u00e1 en Valle F\u00e9rtil para inaugurar una nueva sucursal. Esta expansi\u00f3n territorial busca preparar a los comerciantes de los departamentos alejados con tiempo, asegurando que el beneficio llegue a cada rinc\u00f3n de la geograf\u00eda sanjuanina.<\/strong><\/p>\n\n\n\n

Visi\u00f3n 2031: San Juan como polo de servicios industriales<\/strong><\/h2>\n\n\n\n

El futuro del sector se apoya en la tecnolog\u00eda. La C\u00e1mara proyecta la creaci\u00f3n de una plataforma digital \u00fanica de oferta local<\/strong>. Esta herramienta permitir\u00e1 a las operadoras mineras visualizar en tiempo real el stock disponible en los comercios sanjuaninos, eliminando intermediarios y agilizando la log\u00edstica de suministros.<\/p>\n\n\n\n

En cinco a\u00f1os, el objetivo es que San Juan deje de ser percibida \u00fanicamente como una \u00abzona de extracci\u00f3n\u00bb. La meta es convertir a la provincia en un polo de servicios y suministros industriales<\/strong>. Bajo esta visi\u00f3n, el comerciante tradicional ya no es solo un vendedor, sino un socio estrat\u00e9gico certificado y tecnificado, capaz de abastecer no solo los proyectos locales como Josemar\u00eda<\/a><\/strong> o Los Azules<\/a><\/strong>, sino tambi\u00e9n de exportar sus servicios a proyectos mineros en provincias vecinas.<\/p>\n","protected":false},"excerpt":{"rendered":"

Del mostrador a la mina: el plan de Ariel Quiroga para que el 30% del comercio sanjuanino abastezca a la industria.<\/p>\n","protected":false},"author":2,"featured_media":19868,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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